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4 Quick Tips to Remember When Planning an Advocacy Campaign

Top Nonprofits

For example, advocating for a law change may require the work of multiple governmental bodies, sign off by various elected officials, and also changing public perception — each of which could be an advocacy campaign in its own right. What can you learn from campaigns of the past? Personalize your messages to every contact.

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The Joys of Google Grants, Part 2 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Have you experimented with Google AdWords?

Google 31
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Make it Rain: Using the Google AdWords Grant to Drive Impact

Tech Soup

Why AdWords? Most grant applications for your nonprofit are long, complicated, and stress-inducing for your entire development team. Tired of staying up all night rewriting organizational narratives until the grant deadline? Applying for the Grant. Apply for the Google AdWords Grant. Don't fret!

Adwords 36
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Sarah Davies: Intellectual Property Legislation with Human Rights

Beth's Blog: How Nonprofits Can Use Social Media

Recently, I discovered Sarah Davies of FreedomforIP and after listening to her elevator pitch online from the IgniteSeattle event, I asked her for an interview. I've studied intellectual property law extensively, but only in an academic context; I am not a practicing lawyer. In fact, copyright is not necessary to accomplish that end.

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The Joys of Google Grants, Part 1 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Check out the official guidelines.

Google 37
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The Joys of Google Grants, Part 1

Care2

When the National Women’s Law Center first applied for a Google Grant ? 10,000 worth of free advertising each month through Google’s AdWords program ? Google AdWords charges are calculated on a cost-per-click basis. But a few months later, we were seeing our AdWords click-through rates of 600 per day.

Grant 37
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7 Nonprofits Leading the Fight Against Human Trafficking

Saleforce Nonprofit

Human trafficking organizations advocate for stronger anti-trafficking laws, provide services and support for victims of trafficking crimes, and develop long-term strategies to end human trafficking. Regional statistics feed Google Adwords campaigns and support decisions on where to commit advertising dollars.

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