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How to Communicate Meaningfully with Nonprofit Supporters in an Election Year

Media Cause

Explore Media Cause experts’ top five communication tips to consider as you roll out your advocacy , fundraising , and engagement strategies during an election year. This year’s calendar requires careful planning and timing based on your organization, issue area, and advocacy, fundraising, and campaign activations.

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. Broadcasting supporters’ actions to their social network matters because of the human desire to belong and to present our best selves to people we care about.

professionals

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Technology Toolbox: Learn from Occupy Wall Street to Occupy YOUR Street

Amy Sample Ward

The revolution may not be televised, but no matter where you are, you can now have a front row seat to the broadcast. The most successful fundraising campaigns, advocacy efforts, and even personal experiences center on one person, one animal, one story, especially when trying to support a huge, faceless issue. Personalize It.

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Ten Advocacy Calls to Action for Nonprofits

Connection Cafe

Usually, the ask is to amplify something you’ve already posted on your own page or feed, since both Facebook and Twitter emphasize content that’s widely shared. Many organizations have jumpstarted their engagement rates on Facebook, Twitter or Instagram by sending emails asking supporters to share a specific post.

Action 24
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What's the future of online advocacy?

Connection Cafe

Several organizations who use Convio's Advocacy product had a stimulating discussion yesterday here at the Convio Summit about online advocacy and what the future of the field is going to look like. Author: Sally Heaven. This could include sending letters to targets, or not. Full disclosure - I was one of those people.

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A Social Media Strategy for Scientific Research or Policy Impact

Beth's Blog: How Nonprofits Can Use Social Media

Recently, I've been getting a question like that goes something like this, "All this social media stuff is great if you're fund raising or selling something or running a grassroots advocacy campaign, but what if you're focusing on carefully vetted scientific research or want to impact policy? Source: Compete Media Trends for 2008 .

Policy 94
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Tips to Humanize Your Social Media

Care2

And it got me thinking how so many organizations fighting for the environment, women’s rights, religious freedom in other countries, (insert your cause here), continue to use social media as a tool to just broadcast their blog posts, press releases, or action alerts. Listen to your Community. Is it positive? Is it critical of your work?