Advocacy Blog Broadcast Press 
Connection Cafe
FEBRUARY 8, 2018
Analytic Activism is a book about how advocacy organizations can make better decisions in the digital age. I wrote the book because it seemed like something was missing from the conversation about digital advocacy and activism. Most of the research on digital advocacy is focused on the new types of speech we now see online.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 26, 2011
They are integrating social media tactics to their online advocacy tool box with this Twitter tool. The columns represent a simplified marketing funnel – how people make “purchase” decisions or in this case advocacy “action” decisions. Your organization’s “funnel” for advocacy may look different, it may have more stages.
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Care2
JUNE 17, 2012
And it got me thinking how so many organizations fighting for the environment, women’s rights, religious freedom in other countries, (insert your cause here), continue to use social media as a tool to just broadcast their blog posts, press releases, or action alerts.
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 6, 2010
Strengths: Pepsi's campaign has a few advantages: First Mover Advantage: Typically, companies that try an innovative approach in marketing will benefit as they garner automatic buzz from press, media, and analysts as they are doing something new. .
Tech Soup
FEBRUARY 24, 2014
This time I’ll review some new developments in privacy and security, social media, cloud computing, digital inclusion, gaming for good, and the new tech blog, Re/code. The online protest event was organized by the DC area based advocacy nonprofit, Demand Progress. A New Tech Blog: Re/code. Privacy and Security.
Beth's Blog: How Nonprofits Can Use Social Media
MAY 6, 2007
My colleague Mary Joyce who writes a blog called " ZapBoom: The Sound That Change Makes " that focuses on the question, "Under what conditions does citizen activism occur and how can it be supported and encouraged? Post it on your blog: [link] =-017xCZEXFU&eurl=. Re-publish Monem's posts on your own blog.
M+R
JUNE 7, 2023
To back up: Many communications professionals have long viewed the traditional mainstream outlets (such as The Washington Post, New York Times , and the main broadcast news networks) as the gold standard, regardless of who their work impacts or who their audiences are. Whose stories need to be told? What is our ideal headline?
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