Whole Whale

SEPTEMBER 8, 2023

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Convey the mission as urgently needed and highly solvable to inspire hope and action.

Lesson 59

Lesson Fundraising Digital Test 59

Nonprofit Tech for Good

OCTOBER 31, 2011

These best practices serve as a foundation for upgrading your website to be compatible with the Social Web and are then elaborated upon in the upcoming webinar How Nonprofits Can Successfully Utilize Online Fundraising and e-Newsletters. Use bold for headlines. Subscribe to E-newsletter and Text Alert Functionality.

Design 244

Design Websites Practice Widget 244

Tech Soup

APRIL 1, 2015

Voices are constantly peppering you with how to simplify your donation form, employ stronger calls to action, and use headlines that even a 15-year-old playing a video game wouldn't be able to ignore. She clicks the link you shared, signs up to volunteer, and checks a box to start receiving your email newsletter.

Build 36

Build Online Donor Newsletter 36

Get Fully Funded

FEBRUARY 9, 2021

A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. Write a headline for your story that tells the visitor what your organization does. Remember, you have 10 seconds!). Keep your homepage fresh.

Websites 98

Websites Donor Photo Nonprofit 98

Have Fun - Do Good

FEBRUARY 6, 2009

One of today's New York Times' headlines is, Economy Shed 598,000 Jobs in January. Also, be sure to sign up for newsletters of organizations you'd like to work for, and go to their public events. If you're one of the folks looking for a job with a nonprofit right now, here are some ways to use the web to help with your search.

Job 43

Job Web Alexa Linkedin 43

Nonprofit Tech for Good

JANUARY 10, 2022

Building a donor base or subscriber base by collecting contact information from those subscribing to newsletters, white papers, and other resources that you make available. Encouraging actions such as signing petitions or driving social media engagement. These include: Encouraging donations from donors and potential donors.

Google 341

Google Grant Guide Nonprofit 341

Nonprofits Source

MARCH 21, 2018

Case studies of nonprofits winning at social media is an opportunity to see the strategies in action. That’s why we’ve taken the guesswork out of the equation by curating only the best strategic marketing resources for Facebook, Twitter, YouTube, Instagram, Snapchat, and Pinterest. YouTube Statistics For Nonprofits.

Social Media 109

Social Media Resource Marketing Media 109