Nonprofits Source

SEPTEMBER 1, 2017

Whether you’re fundraising, selling a product or providing a service, the way in which you market to people really isn’t all that different. We rummage through troughs of data to tweak campaigns, make minor adjustments to landing pages, and obsess over A/B testing email subject lines all in the name of incremental improvement.

Marketing 69

Marketing Strategy Online Adwords 69

ASU Lodestar Center

JULY 10, 2013

Now you can return to perusing Reddit with a smug smile plastered across your face. Jason Russell, the man behind the campaign, not only asked people to spread the word via social media, but to also get off their butts and do something about it. Because people were only engaged momentarily. Image from Spirit of Rebellion.

Change 81

Change Namibia Phoenix Conservancy 81

Connection Cafe

JUNE 5, 2017

When it comes to advocacy and political campaigns, we must understand how our audience is talking about our issues and candidates before we know what to share on our social media platforms. That is why social media content analysis is important to any campaign. And then you need to know what people are saying in response to them.

Content 41

Content Social Media Analysis Issue 41

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2012

Their time is spent on three areas: (1) monitoring and analyzing online conversations, (2) leading data-driven attention campaigns, and (3) sharing knowledge with the sector. Their team also leads attention campaigns, informed by data and inspired by online conversations. Listening beyond a brand, a program or a campaign.

Conservancy 112

Conservancy Measure Conversation Nonprofit 112

Connection Cafe

JULY 5, 2017

” Organizations are always looking to attract more people to their cause and want their website and social media presence to support that goal. It has been described as the ladder of engagement, and has been used to famous effect by the Obama campaign in 2012. How far people are scrolling on the page.

Websites 37

Websites Strategy Content Nonprofit 37

Connection Cafe

DECEMBER 15, 2017

With so many potential connections and over 104 social media networks, utilizing this powerful communication channel to support your campaign or event may feel overwhelming. Reddit, Quora, and Digg provide discussion channels. Build an incentive program for ambassadors who recruit others to take action (gamification).

Social Media 29

Social Media Digital Life Media 29

Connection Cafe

JUNE 15, 2015

Respondents included communications directors and legislative directors in the House and Senate—the very people who review content posted on social media and decide how to integrate it into public policy actions. We asked these decision-makers firsthand: what catches your attention and influences your thinking on an issue?

Social Media 20

Social Media Media Reddit Social 20

Nonprofit Tech for Good

DECEMBER 14, 2022

Experiences: People love getting to do something unique, interesting, and valuable, even more than they like “things.” Membership cards: Some people like being card-carrying members of a group. You can create small posters for sponsor businesses to show off that they are giving back and sponsoring your org, team, project, or campaign.

Donor 337

Donor Sponsor Accessibility Music 337

Connection Cafe

AUGUST 6, 2018

It’s the page people go to when they click the big DONATE button in your header, or when you make a general donation ask somewhere on your website. The key word I say here is REMIND , because in a general donation page experience, people are likely coming with something already in mind, or an existing motivation. Let’s talk about text.

Donation 28

Donation Online Reddit Mind 28

Connection Cafe

MARCH 4, 2019

Here is a short list of innovations that happened after online giving began in 1999: Airbnb, Android, Bitcoin, Chrome, Dropbox, Etsy, Facebook, Github, Hashtags, iPod, iPhone, iPad, jQuery, Kindle, LinkedIn, MySpace, Netflix, Oculus Rift, Pinterest, Reddit, Slack, Tesla, Twitter, USB Flash Drive, Venmo, Wii, Xbox, YouTube, and the Zettabyte.

Online 36

Online Giving Offline United States 36

Tech Soup

FEBRUARY 25, 2015

Whether it is nonprofits calling out misleading, damaging "no overhead" campaigns , demanding more governmental support, or proudly sharing our impact, a more assertive and proud nonprofit sector is needed. Furthermore, his leadership, actions, and results show that change is possible. So, continue." spanhidden'

Learning 36

Learning Liberia Journal New York 36

Qgiv

AUGUST 13, 2021

A marketing plan is a document that details the ins and outs of your marketing strategy for a specific event or campaign. Some organizations prefer to prepare these documents at the beginning of each fiscal year, and some create them as individual campaigns come up. See how Qgiv can help you with your fundraising campaign!

Marketing 69

Marketing Create Nonprofit Social Media 69

NonProfit Hub

APRIL 10, 2017

Recently, there’s been a notable uptick in the number of campaign websites being built and shared (likely due to something that happened last year ). That’s why we’ve assembled our list of best practices for creating a website that gets the traffic your campaign needs. Let’s get the ball rolling! Simple Design. High Traffic Hosting.

Campaign 40

Campaign Websites Practice Create 40

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

The HSUS newest campaign is geared towards helping the 1,300 chimps still condemned to life in research labs across the country. " This post from a few months back from Search England Land titled " How To Win Friends and Influence People in Social News Networks " offers some tips for leveraging sites like Digg, and Stumbleupon.

Convio 50

Convio API Nptech Summary 50

Care2

AUGUST 30, 2013

With so many things competing for people''s attention today, images and photos are a more important aspect of your communications toolbox than ever before. Audiences are so accustomed to viewing images networks like Instagram, Tumblr, Vine, and Pinterest that it can be difficult to get people to pay attention without visuals.

Images 72

Images Support Reddit Photo 72

Connection Cafe

FEBRUARY 26, 2020

I reached out and connected with Felicity Kibble, the aquarium’s Visitor Experience Marketing Adviser, to learn more about their social program that has me and loads of people around the world enthralled. This first online post had a reach of over 2 million people and we saw our followers increase dramatically.

New Zealand 32

New Zealand National Estonia Iceland 32

Beth's Blog: How Nonprofits Can Use Social Media

JULY 8, 2009

Last week, we helped out our friends at Visible Government with their Beers for Canada campaign. In the end, the campaign raised just over $1,000 in two days; donations will help open government data to citizens and promote transparency in public offices. From the outset, this was a short-term campaign built around a single day.

Canada 50

Canada Lesson Twitter Learning 50

The Modern Nonprofit

MAY 23, 2023

Reddit – Engage with niche communities by joining relevant subreddits and participating in discussions. Don’t forget to include clear calls-to-action (CTAs) in your content to guide your audience towards making a donation or supporting your cause in other ways.

Social Media 126

Social Media Donation Media Fundraising 126