Connection Cafe

OCTOBER 1, 2013

It’s easy to host a benchmarking session and just present data. Why benchmark? Jay Odell, Vice President of Altru at Blackbaud, discussed why benchmarking data is important. Most organizations aren’t lacking in opinions on where to focus, but benchmarking data tells you where you need to focus. Are you using benchmarks?

Benchmark 35

Benchmark Data Washington Arts 35

Care2

MAY 13, 2014

Email lists and email marketing continue to grow, especially for the nonprofit sector where list size grew at least 14% in 2013, according to the 2014 eNonprofit Benchmark study. Online giving increased 14% in 2013, mainly due to email communications. Monthly giving revenue grew 25% in 2013. Email raises money.

email 75

email Advocacy Social Network Social Media 75

Care2

MAY 13, 2014

Email lists and email marketing continue to grow, especially for the nonprofit sector where list size grew at least 14% in 2013, according to the 2014 eNonprofit Benchmark study. Online giving increased 14% in 2013, mainly due to email communications. Monthly giving revenue grew 25% in 2013. Email raises money.

email 70

email Advocacy Social Network Social Media 70

Tech Soup

SEPTEMBER 11, 2013

” Today, survey analytics are a breeze, and the number of surveys reflects that. Participate when the analysis and reporting contain benchmarks that allow you to compare your own organization’s performance with that of your colleagues. Mostly, though, it’s all about the benchmarks. Please, take the survey now!

Survey 52

Survey Voice Benchmark Comparison 52

Connection Cafe

SEPTEMBER 30, 2015

Their 2015 Walk Registration Benchmark Study evaluated seven organizations, 6,000 local walk events, and 700,000 potential participants over the summer of 2015. Using funnels set up in Google Analytics, they followed users through the six-step registration process that many of the top event fundraising organizations are currently using.

Registration 20

Registration Data Benchmark Studies 20

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 27, 2013

2013 eNonprofit Benchmarks Study. This year’s study – the seventh Benchmarks report – analyzes 1.6 The report provides benchmarks for FB and Twitter, including engagement rates and fan growth rate. Google Analytics Report Infographic. RESEARCH STUDIES. This tool is fun.

Studies 112

Studies Research Attention Data 112

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). Oftentimes, registration rates suffer because of the process itself. The 2nd gift.

Story 54

Story Nonprofit Social Media Content 54