NTEN

SEPTEMBER 21, 2011

We're on pace to deliver more than 1,000,000 messages in 2011, so our data is beginning to amount to something meaningful. Recent tests from our 28,000-name newsletter list found that the folks we'd added within the prior month were up to 25% more likely to open the first message. Test, test, tes t. so far this year.

Rate 92

Rate Open Spam Test 92

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. LinkedIn Group spam is worse than ever. That said, for those of you that have bought the book [Thank you!], And its killing LinkedIn Groups.

Social Media 271

Social Media Social Chapter Media 271

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. LinkedIn Group spam is worse than ever. That said, for those of you that have bought the book [Thank you!], And its killing LinkedIn Groups.

Social Media 217

Social Media Social Chapter Media 217

NTEN

OCTOBER 15, 2010

With inbox competition increasing and recipient patience dwindling, the nonprofits that succeed this holiday season and into 2011 will remember one thing: email is about the needs and wants of the recipients, NOT those of the organization. . Many nonprofits treat their email program as simply a digital version of their postal mail efforts.

Mail 61

Mail Campaign Management Yahoo 61