Nonprofit Tech for Good

JULY 14, 2011

Based upon the soon-to-be-released book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0, Finally, the webinar closes with a brief conversation about what’s next in nonprofit communications and fundraising and the importance of early adoption.

Social Media 279

Social Media Social Media United States 279

Nonprofit Tech for Good

NOVEMBER 28, 2011

Originally published in the November 2011 issue of Fundraising Success Magazine where I have written a quarterly column throughout 2011. A quick Google search of “social media stats 2011″ pulls up a wide range of stats to share with unaware executive staff. Get executive staff on a webinar. Get training.

Social Media 243

Social Media Media Social Stats 243

Care2

DECEMBER 28, 2010

What fundraising strategies will be a game changer for nonprofits in 2011? I hope that 2011 will be about getting back to basics and mastering online fundraising, that is the art and science of fundraising via an organization’s own website. What’s on tap for social media and advocacy? Holly Ross, NTEN. And not apps.

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Game Strategy Change Advocacy 75

Nonprofit Tech for Good

JANUARY 3, 2012

One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. In 2011 I had gotten in the very bad habit of listening to (mostly) CNN in the background while working… all day long. Learn basic HTML. VIDEO: HTML All Writers Need to Know.

Social Media 241

Social Media Media Management Social 241

Nonprofit Tech for Good

JUNE 8, 2011

Written for the June 2011 issue of Fundraising Success Magazine , where I am writing a quarterly column throughout 2011. The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI. Oh yeah, PLEASE make a donation!

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Social Media Avatar Media Ratio 277

Nonprofit Tech for Good

JANUARY 16, 2012

When Mashable first started buzzing about Pinterest in December 2011, I took a quick look at the site and thought to myself, “Shopping, crafters, and foodies. Be sure to add a description with a link to increase your return on investment (ROI)/traffic from using Pinterest. not another site I need to pay attention to.”

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Profile Nonprofit Twitter Social Network 250

Nonprofit Tech for Good

JANUARY 8, 2012

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. Finally, I will be offering a Google+ and Google Products Webinar for Nonprofits on February 28, 2012. Nonprofit Organizations on Google+.

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Google Practice gMail Avatar 209