NTEN

JULY 13, 2012

[This is part two of a series taking a closer look at the key benchmarks from our 6th Annual Nonprofit Technology Staffing & Investments Survey Report , conducted with The NonProfit Times. Another benchmark we think is importmant for nonprofits to consider is the ratio of organizational staff to their tech-responsible staff.

Ratio 67

Ratio Benchmark Technology Org 67

Nonprofit Tech for Good

JUNE 8, 2011

Written for the June 2011 issue of Fundraising Success Magazine , where I am writing a quarterly column throughout 2011. For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. Not following on a 1:1 ratio on Twitter.

Social Media 279

Social Media Avatar Media Ratio 279

Connection Cafe

AUGUST 9, 2013

Nonprofits can learn from email campaigns corporate marketers are sending. A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. During the webinar, I shared several ways to personalize email content. Should nonprofits follow suit and test these elements?

email 48

email Campaign Test Benchmark 48

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. below are 33 of must-read updates to Social Media for Social Good: A How-To Guide for Nonprofits. Replace the “Web 1.0:

Social Media 271

Social Media Social Chapter Media 271

Nonprofit Tech for Good

OCTOBER 22, 2012

On the day that I submitted the final manuscript of Social Media for Social Good: A How-To Guide for Nonprofits to McGraw-Hill, Facebook launched Timeline for Pages. here are 22 of must-read updates to Social Media for Social Good: A How-To Guide for Nonprofits : 1. That said, for those of you that have bought the book [Thank you!],

Social Media 263

Social Media Social Chapter Media 263

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. below are 33 of must-read updates to Social Media for Social Good: A How-To Guide for Nonprofits. Replace the “Web 1.0:

Social Media 217

Social Media Social Chapter Media 217