Relationships Matter Most (The Big Finding from the 2010 Online Giving Study from Network for Good and TrueSense Marketing)
NTEN
MAY 5, 2011
[Editor's note: The following is an excerpt from a feature article that first appeared in the March 2011 issue of NTEN:Change. Our analysis [ from the 2010 Online Giving Study ] showed the following: Fundraising is still about relationships. Keep your organization’s profile up to date (contact info, mission, etc.)
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