2009 Mail National Offline 
NTEN
SEPTEMBER 24, 2009
Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. The economic impact on giving has been felt by nonprofits and was foreshadowed by the Index of National Fundraising Performance. One could argue that offline might actually cannibalize online giving.
Connection Cafe
MAY 27, 2011
A couple of weeks ago I shared some insights on integrating online and offline fundraising channels for strong results. In 2009 Volunteers of America looked to get more out of their online fundraising program by tapping into the power of integrated online and offline fundraising. Online revenue from 2009 to 2010 increased 148%.
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Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 11, 2012
The Giving USA Foundation , which estimates national charitable giving over a 50-year span, reports that campaign fundraising has historically had no apparent impact on overall individual giving. These nonprofits are primarily focused on direct mail and online giving. Are people giving less because of the economy? billion in revenue.
Care2
JUNE 15, 2011
Unless you’ve been living under a rock, you’ve heard that multichannel fundraising, i.e. enabling your donors to give via postal mail, your website, telemarketing, social media, etc. This report analyzes data from some of the biggest national nonprofits in the U.S. is the answer to all of your fundraising woes.
NTEN
FEBRUARY 17, 2010
Here are some of the other data points and trends that research and system performance revealed in 2009: More than 111 million consumers planned to donate online to charity in the last quarter of 2009.1. 63% of online consumers planned to use the Internet to donate to charity in the last quarter of 2009, up from 51% in 2008.1.
Beth's Blog: How Nonprofits Can Use Social Media
MAY 3, 2010
The first part of the problem is that India still has low literacy rates - the 2009 Annual Status of Education Report shows that between classes 1 to 8 only around 40% of children can read a class 2 level text in their own language and an even lower 23% of children can ready easy sentences in English - sentences of the kind "What is your name?"
Connection Cafe
APRIL 25, 2012
So direct mail and telemarketing (offline) for the large part rule the roost. Many organizations learned this the hard way during the acquisition cuts of 2008-2009 trying to save money during the economic downturn. Starting to sound pretty familiar? Perhaps not the cleanest or most glamorous, but they power the revenue engine.
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