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Great reads from around the web on January 24th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). An increase in email use, however, was visible in the 55+ age group, who used web-email 15% more in 2010 than in 2009.

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My New Year's Resolution: Use Social Media Efficiently - 52 Tips

Beth's Blog: How Nonprofits Can Use Social Media

On January 1st, I wrote about my goals for 2009 using Chris Brogan's process of selecting three words or larger concepts to frame them. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Check in once or twice a day.

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Build Communities to Enhance Your Fundraising Campaigns

NTEN

Proposed solution: CC developed Red House 2009, which had three event components: Traditional cocktail party for its major donors, Nonevent called Stay@Home, and. It was to serve as the kickoff for Red House 2009 and was hosted by a board member. Results: The concept of Red House 2009 was in sharp contrast to concepts of the past.

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Monterey Bay Aquarium’s Integrated Mobile Strategy

Beth's Blog: How Nonprofits Can Use Social Media

The original Seafood Watch iPhone app was released in January 2009. What metrics are you using for mobile? We want people to sign up to hear from us in any and all ways they would like and use those channels – email, Facebook, Twitter being the most popular channels. When and why did you implement your first Seafood Watch App?

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Guest Post by Deanna Zandt Measure THIS! An intro to social media ROI

Beth's Blog: How Nonprofits Can Use Social Media

The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. When I first started thinking about metrics for social media, I wanted to start out reminding our group about some fundamentals of the sphere. (A So, how are people using Facebook? What people are up to now.

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator. Job well done!

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator. Job well done!