Care2

MAY 14, 2009

May 14, 2009 | Mark Horoszowski "the total dollars raised online increased by only 26%" Id say an increase of total dollars raised of 26% year over year is huge. May 14, 2009 | Eric Copyright © 2008, Care2.com Especially if you can engage the base to engage with other. com , Inc.

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Benchmark Social Media Studies Advocacy 28

Nonprofit Tech for Good

MAY 7, 2012

in August 2009 and within a few months came to the conclusion that blogging had been the missing piece in my social media campaigns. Organizational updates can also include announcements of conferences or fund-raisers, staff changes, or any recent awards or accolades your nonprofit has received. That first month Nonprofit Tech 2.0

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Content Ideas Nonprofit Interview 117

Care2

FEBRUARY 17, 2009

» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. Direct Mail typically generates a 0.5%

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Demographics Social Media Online Advocacy 45

Care2

FEBRUARY 17, 2009

» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. Direct Mail typically generates a 0.5%

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Demographics Social Media Advocacy Online 34

NTEN

OCTOBER 11, 2010

When PID is kept in different buckets, it’s harder to manage and create customized communication -- like when mailing addresses and emails are kept in separate systems, due to legacy databases or department requests. . Grab my mailing address and you can send more locally-focused messaging (or junk mail). During his 4.5

Data 55

Data Support Synchronous Mashup 55

Care2

JUNE 5, 2009

Regardless of whether you believe direct mail is on its way out -- and many smart people seem to disagree with each other on this point – nearly everyone agrees that the role of online giving is only becoming more important over time. June 5, 2009 | Steven Yes Kapin, right question specially for non-profit organisations.

Social Media 47

Social Media Online Advocacy Media 47

Care2

JUNE 16, 2009

» Monday Jun 15 2009 Converting New Activists into Donors Monday, June 15, 2009 at 05:05PM | by Allyson Kapin Last week Frogloop talked with Madeline Stanionis and Jenn Smith of Watershed about their top 5 tips for engaging new activists who recently signed up for a nonprofit’s email list. All rights reserved.

Social Media 34

Social Media Advocacy Donor Online 34

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2010

The nonprofit Generations of Hope is competing in the top category, for the $250,000 prize, approximately 1/3 its operating budget in 2009. We sent e-mails to our personal contacts and the GOH database. Finding the right balance of using Twitter, e-mail, and newsletters is important,” she notes. and measurement of our tweets.

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Contest Strategy Intergenerational Children 52

Care2

JANUARY 15, 2009

Main | Care2 Adds Two Experts to Nonprofit Services Team » Wednesday Jan 14 2009 10 Fast Tips to Boost E-newsletter Performance Wednesday, January 14, 2009 at 10:40AM | by Allyson Kapin Let’s face it: People have a love hate relationship with their email. January 15, 2009 | Samer Excellent suggestions!

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Newsletter Social Media Advocacy Tips 51

Care2

JUNE 26, 2009

60) Search « Strategies For Optimizing Your Nonprofits Website | Main | YouTube Launches Video Volunteers » Wednesday Jun 24 2009 How Unused Gift Cards Can Support Nonprofits Wednesday, June 24, 2009 at 12:14AM | by Allyson Kapin Do you have a pile of gift cards stuffed in an old draw? All rights reserved.

Social Media 37

Social Media Gift Advocacy Support 37

Care2

JUNE 4, 2009

60) Search « Why Nonprofits Need to Grow their Online Lists | Main | Is Direct Mail Dying or Dead? 60) Search « Why Nonprofits Need to Grow their Online Lists | Main | Is Direct Mail Dying or Dead? Bob Winstead Founder, Generous Community June 4, 2009 | Bob Winstead Copyright © 2008, Care2.com

Social Media 28

Social Media Advocacy Media Social 28

Care2

MAY 8, 2009

May 7, 2009 | Kimberley Le Sueur I run the OpenTravel Allliance (www.opentravel.org),and as a not-for-profit trade association serving the travel industry, it doesnt make sense for us to be on Facebook. May 11, 2009 | Caitlin Jennings Copyright © 2008, Care2.com Thanks for this post. All rights reserved.

Social Media 41

Social Media Studies Facebook Raise 41

Care2

FEBRUARY 20, 2009

60) Search « Nuts and Bolts of Online Advertising | Main | Webinar: How Online Marketing Can Be Your Nonprofits Fundraising Stimulus Plan » Friday Feb 20 2009 Tapping Small and Local Donors on Twitter: A Girls Inc. Case Study Friday, February 20, 2009 at 11:32AM | by Adrienne Royer After hearing about Twestival , I was intrigued.

Case Study 35

Case Study Local Studies Social Media 35

Care2

FEBRUARY 8, 2009

World » Sunday Feb 08 2009 Twestival: To Meet, Tweet And Raise $500K For Charity Sunday, February 8, 2009 at 11:08AM | by Allyson Kapin I will be watching Twitter like a hawk later this this week. Best of Life, @nakeva February 8, 2009 | Nakeva Thanks for your response Nakeva. Great post. Reminded me to go post my own!

Social Media 28

Social Media Charity Raise Advocacy 28

Care2

JUNE 30, 2009

Main | Advocacy Online Unveils Social Networking Platform in Toronto » Thursday Jun 11 2009 Five Tips to Engaging New Online Activists Thursday, June 11, 2009 at 11:58AM | by Allyson Kapin Your nonprofit spends time and money growing your online list. June 11, 2009 | Tara Great list of tips! Although I would add one other.

Social Media 40

Social Media Advocacy Online Tips 40

Care2

JANUARY 19, 2009

» Thursday Jan 15 2009 Friday Webinar: Best Practices for Email List-growth and Fundraising Thursday, January 15, 2009 at 05:01PM | by Justin Perkins As more and more nonprofits go online, and more and more donors give online, the leading nonprofits are finding that email is the most powerful option for online fundraising.

Social Media 28

Social Media email Advocacy Practice 28

Care2

JANUARY 6, 2009

60) Search « Care2 Adds Two Experts to Nonprofit Services Team | Main | Year-End Fundraising » Tuesday Jan 06 2009 Defining a Nonprofit Websites Google Analytics KPIs (Part 2) Tuesday, January 6, 2009 at 12:43PM | by James OMalley In part 1 of this series, we discussed how to correctly install your Google Analytics.

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Analytics Google Social Media Websites 54

Care2

JUNE 13, 2009

60) Search « Converting New Activists into Donors | Main | Five Tips to Engaging New Online Activists » Thursday Jun 11 2009 How Sticky is Facebook? 60) Search « Converting New Activists into Donors | Main | Five Tips to Engaging New Online Activists » Thursday Jun 11 2009 How Sticky is Facebook?

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Facebook Social Media Advocacy Online 50

Care2

MARCH 23, 2009

March 23, 2009 | Hatef Yamini Excellent list! March 23, 2009 | Copywriter Steff EXACTLY what I need! This weeks tips are a little more advanced, but still pretty easy to do and can have a big impact on your SEO. Receive monthly updates 3 Comments | by Share Article in SEO Reader Comments (3) Thanks! Thanks tons for sharing this info.

Social Media 31

Social Media Advocacy Case Study Online 31

NonProfit Hub

NOVEMBER 22, 2016

Tom Ahern makes his living by writing cases and direct mail … by doing audits, reviewing and recommending fixes for donor communications … and by teaching others what he’s learned during decades of trial, error and the occasional spectacular success. AhernComm.com. Kivi Leroux Miller. NonprofitMarketingGuide.com.

Causes 28

Causes Nebraska North Carolina Lecture 28

Care2

MARCH 4, 2009

February 26, 2009 | Gayle Thorsen Allyson, Great overview of web content best practices. John February 26, 2009 | John Haydon I recently came across your blog and have been reading along. Alanna [link] February 27, 2009 | Alanna Great list with potential to improve web sites in any industry. Thanks for sharing your 10 Best.

Social Media 38

Social Media Content Practice Web 38

Care2

FEBRUARY 7, 2009

60) Search « Twestival: To Meet, Tweet And Raise $500K For Charity | Main | The Joys of Google Grants, Part 2 » Wednesday Feb 04 2009 Why Every Nonprofit Should Embrace the Web 2.0 February 5, 2009 | Emily I am not sure Id agree that CREATIVITY is so important. April 18, 2009 | Justin Farrow Copyright © 2008, Care2.com

Social Media 31

Social Media Web Advocacy Media 31

Care2

APRIL 22, 2009

www.MHPonline.org April 22, 2009 | Rick Bernardo Copyright © 2008, Care2.com Receive monthly updates 1 Comment | by Share Article in Social Networking , Web 2.0 All rights reserved. All Care2 terms of service and privacy policies apply.

Social Media 68

Social Media Twitter Action Advocacy 68

Care2

MARCH 26, 2009

60) Search « SXSW Panels Offer Key Advice to Nonprofits | Main | GuideStar Study Says Nonprofits Need to be Transparent » Wednesday Mar 25 2009 Convio Releases Nonprofit Online Marketing Benchmarks Study Wednesday, March 25, 2009 at 10:02PM | by Allyson Kapin Allyson Kapin, Editor-In-Chief ‘Tis the season for benchmark studies.

Convio 31

Convio Benchmark Studies Social Media 31

Care2

JUNE 17, 2009

60) Search « Washington Post: Fundraising Via Email Is Way More Effective than via Social Networks | Main | Punching Up Your Action Alerts and Online Fundraising Appeals » Tuesday Apr 21 2009 Congratulations to Nonprofit Campaigners on Three Recent Victories Tuesday, April 21, 2009 at 11:22PM | by Clinton OBrien 1.

Social Media 28

Social Media Advocacy Campaign Online 28

Care2

NOVEMBER 2, 2007

July 6, 2009 | Anwalt Copyright © 2008, Care2.com " 1 Comment | by Share Article in Care2 Case Studies , Care2 News Reader Comments (1) Hi, I recently came across your blog and have been reading along. I thought I would leave my first comment. I dont know what to say except that I have enjoyed reading. Nice blog.

Law 28

Law Social Media Advocacy Case Study 28

Care2

MARCH 13, 2009

60) Search « 5 Quick Steps to Better SEO | Main | Tech & Style Tips for Conducting Blog Interviews » Tuesday Mar 10 2009 Top 10 SXSW Interactive Panels Your Nonprofit Should Attend Tuesday, March 10, 2009 at 05:27PM | by Allyson Kapin Are you planning to check out SXSW Interactive this year? Whitehouse.gov 2.0: Great post.

Social Media 44

Social Media Interaction Advocacy Online 44

Care2

FEBRUARY 7, 2009

Then, they might click through, sign up to join our e-mail list, and spend time exploring our site, using our resources, and getting to know the organization. jon February 5, 2009 | jon This and the earlier companion piece are great articles. February 6, 2009 | Robin Reed Thanks Daniel. They might even make a donation or two.

Google 31

Google Grant Adwords Social Media 31

Care2

MAY 22, 2009

60) Search « The ROI of Social Media | Main | Advocacy Online Launches in the US » Thursday May 21 2009 Earned Media: How to Stay Relevant and Track It Thursday, May 21, 2009 at 01:20PM | by Allyson Kapin “If you dont brand yourself, Google will brand you,” says branding expert Sherry Beck Paprocki.

Track 41

Track Social Media Media Advocacy 41

Care2

APRIL 14, 2009

April 14, 2009 | Anne Dougherty Jen Excellent counsel. April 14, 2009 | Martin Smith Not to beat a dead horse, but how we would look at Amazon differently if they had picked up right away that folks were using the #amazonFAIL hashtag and responded. April 15, 2009 | suzi w. Well, maybe longer, it was Easter Sunday.)

Social Media 35

Social Media Communication Tips Advocacy 35

Care2

MARCH 3, 2009

60) Search « 3rd Annual DoGooderTV Nonprofit Video Awards | Main | 10 Best Web Content Practices » Friday Feb 27 2009 Tweet Locally, Reach Broadly Friday, February 27, 2009 at 06:43PM | by Daniel Bennett Daniel Bennett To Tweet or not to Tweet is not the question. Good article, Allyson. All rights reserved.

Social Media 31

Social Media Local Advocacy Media 31

Care2

MARCH 15, 2009

March 13, 2009 | Anne Dougherty Excellent tips! March 15, 2009 | Copywriter Steff Copyright © 2008, Care2.com While many strategists throw around SEO terms that can make your head spin, dont worry, its not really rocket science. So, if your site is about dog food dont wait until half way down to use the words dog food.

Social Media 28

Social Media Advocacy Online Case Study 28

Care2

MARCH 27, 2009

March 27, 2009 | Dave Steadman So nicely put, Ill have to pass along to client. March 30, 2009 | rabia Copyright © 2008, Care2.com The interactive conference was a unique opportunity for cross-industry learning among 11,000 web geeks from every area of the web. Here, here to relationship building and lasting engagement.

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Social Media Advice Advocacy Media 31

Care2

APRIL 16, 2008

However, if your organizations uses direct mail, telemarketing, and other methods for asking your online supporters for money this should be included. The main sources of email list growth are site traffic, permission based list building (al la Care2), Google Adwords, direct mail list appends, and list rentals. All rights reserved.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

However, if your organizations uses direct mail, telemarketing, and other methods for asking your online supporters for money this should be included. The main sources of email list growth are site traffic, permission based list building (al la Care2), Google Adwords, direct mail list appends, and list rentals. All rights reserved.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MAY 4, 2009

April 27 , 2009 10:30 AM - 12:00 PM 1. April 27 , 2009 10:30 AM - 12:00 PM 3. April 27 , 2009 1:30 PM - 3:00 PM 5. April 28 , 2009 3:30 PM - 5:00 PM 10. With so many great panels to choose from it was a challenge to come up with my top 10 panels to check out. Without further ado here are my favorites.

Social Media 28

Social Media Conference Advocacy Online 28

Care2

JULY 17, 2008

May 18, 2009 | last minute Copyright © 2008, Care2.com And as long as we solve the earned income side of our project, we should have resources on hand to continue improving/building apps listed on the wiki. Thanks again for the post. All the best, Peter July 16, 2008 | Peter Deitz Hi Hatef. I will check, thank you for post.

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Wiki Social Media Action Life 28