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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

Facebook, Twitter, YouTube, and Creating Video Content : 15 Hours Weekly. As a starting point, all nonprofits should be investing time and resources in the “Big Three”: Facebook , Twitter , and YouTube. Once your nonprofit’s Facebook page has been created, it requires no more than three to five hours a week on average to maintain.

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Why Can’t the Nonprofit and Philanthropic Sector Scale Generosity? #givedaylessons

Beth's Blog: How Nonprofits Can Use Social Media

What Happened on Give Local America Day? Early on Give Local America Day , reports of slow page loads and server crashes started to trickle in from a couple of community foundations hosting Giving Days using the Kimbia platform. But it was heart wrenching to watch , in real time, community after community experience this fiasco.

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GiveMN 2012 Giving Day by the Numbers

Beth's Blog: How Nonprofits Can Use Social Media

But this year, the buzz leading up to the November 15 event on Twitter and Facebook, as well as on sites like YouTube and Linkedin, was even stronger. Based on our post-event survey of more than 9,000 individual donors, 67 percent heard about the event via email, 23 percent via Facebook, and 4 percent via Twitter.

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24 hours, millions of dollars, thousands of nonprofits—What gives in Minnesota?

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: Last week, Washington, DC held its first ever Give to the Max Day where 1300 nonprofits were fundraising and experimenting with social media tools and raised over $2 million in 24 hours. Launched in 2009, the third match day will happen on Wednesday, November 16th. Jeff Achen gives us the inside view.

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Using Social Media to Share Research

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: Last Spring, Allison Fine and I did an evaluation report for the Case Foundation on the America’s Giving Challenge 2009. We experimented with “Conversational Case Studies&# and found that conversation in the comments helped improve the richness of the final report. That seems a little more elusive.

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Mozilla Service Week: Use Your Geek Skills for Good in Your Community

Beth's Blog: How Nonprofits Can Use Social Media

The idea behind service is simple: Everyone should know how to use the Internet, have easy access to it, and have a great experience when they’re online. Mozilla is reaching out to geeks far and wide to give a helping hand to nonprofit organizations and people all over the world to experience the joy of using the Web!

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Greater Washington Give to the Max Day Training Event

Beth's Blog: How Nonprofits Can Use Social Media

I’ve had a lot of experience with online contests, both as a participant (winner) and working two reflection papers for the Case Foundation ‘s America’s Giving Challenge. While they had a relatively smaller number of followers on Twitter or Facebook, they had focused on engaging their community online.