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Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

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» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. Direct Mail typically generates a 0.5%

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Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. Direct Mail typically generates a 0.5%

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What Social Network Demographics Mean for You - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Beth points us to a great post on Read/Write Web about some demographics information on the users of the different networks. One of the points Ive arrived at is that selecting the social networking site should be based on demographics of the audience that is there. Choose wisely and, as always, make sure its worth it.

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What Social Network Demographics Mean for You - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Beth points us to a great post on Read/Write Web about some demographics information on the users of the different networks. One of the points Ive arrived at is that selecting the social networking site should be based on demographics of the audience that is there. Choose wisely and, as always, make sure its worth it.

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Is Direct Mail Really Headed for the Exit? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

60) Search « Is Direct Mail Dying or Dead? 60) Search « Is Direct Mail Dying or Dead? Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit? billion in 2008 to $29.8 The younger generation seems to prefer to donate online, rather than through the mail.

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10 Fast Tips to Boost E-newsletter Performance - Online Fundraising, Advocacy, and Social Media - frogloop

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Gather demographic info if you don’t already have it. Receive monthly updates 3 Comments | by Share Article in E-newsletters , Email Marketing Reader Comments (3) One thing Ive found that works extraordinarily well for large, national NGOs is mailing on local issues. January 22, 2009 | Jill Foster Copyright © 2008, Care2.com

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Building a Successful Internet Presence - Online Fundraising, Advocacy, and Social Media - frogloop

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Topics covered: Leveraging demographics Retaining donors Harnessing email Synchronizing media Acquiring new donors Here are some highlights to tempt you into reading further. Paper direct mail should follow online direct mail, not the other way around. September 4, 2007 | Margaux OMalley Copyright © 2008, Care2.com