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A Twitter follower is worth $0.24

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: Last month I had the pleasure of presenting on a panel at Association of California Orchestras with Marc van Bree , an arts and social media blogger I met in 2007. All communications were strictly limited to my blog, Twitter and Facebook. Two donors were former colleagues who also have Twitter accounts.

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The State of Online Fundraising

NTEN

Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. The end-of-year online fundraising opportunity only underscores the importance of this channel as a giving source. billion donated in 2007. Steve MacLaughlin, Blackbaud.

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Interview: Kivi Leroux Miller, The Nonprofit Marketing Guide

Amy Sample Ward

In 2007 I started to transition away from consulting for a few clients at a time to more writing, online training, and public speaking, which lets me connect with thousands of nonprofits every year. What’s the difference between online and offline marketing – or is there one? NonprofitMarketingGuide.com is the home base.

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Why Nonprofits Need to Grow their Online Lists - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The total amount of money raised online increased by 26 percent from 2007 to 2008.

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Fight Digital Fatigue: 4 Tips for Nonprofit Communications

Achieve

If you only engage with your supporters via one digital communication channel, such as just Facebook or Instagram, you might find that you’re starting to repeat yourself or your post formatting is getting stale. Remember, a multichannel strategy requires considering every channel at your disposal — including direct mail. millennials.

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Fight Digital Fatigue: 4 Tips for Nonprofit Communications

Achieve

If you only engage with your supporters via one digital communication channel, such as just Facebook or Instagram, you might find that you’re starting to repeat yourself or your post formatting is getting stale. Remember, a multichannel strategy requires considering every channel at your disposal — including direct mail.

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5 Myths about Online Giving | Nonprofit Trends with Steve.

sgEngage

A higher percentage of donors 45 to 54 and 55 to 64 give online than offline. 25% of donors aged 65 and older give both online and offline. Also, a higher percentage of donors with annual incomes greater than $50,000 and beyond $100,000 give online than offline. Online donors don’t give offline Wrong.

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