The Interpretive Dance of Social Media Adoption
Beth's Blog: How Nonprofits Can Use Social Media
MAY 7, 2009
In 2007, Michael Wesch , a digital anthropologist, created this striking video called The Machine is Us/ing Us , to explain in five minutes what the Web 2.0 Tags: change management network effectiveness. Not so much how to use it, but how to use effectively. Over the past five years, I've been focusing on social media.
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