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The 2009 America's Giving Challenge

Care2

In 2007-2008 America’s Giving Challenge encouraged 70,000 individuals to help raise more than $1.8 With the explosion of social media, America’s Giving Challenge hopes to get even more people involved this year and raise a lot more money for nonprofits. million for nonprofit organizations. Share them with us below!

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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

Facebook, Twitter, YouTube, and Creating Video Content : 15 Hours Weekly. As a starting point, all nonprofits should be investing time and resources in the “Big Three”: Facebook , Twitter , and YouTube. Once your nonprofit’s Facebook page has been created, it requires no more than three to five hours a week on average to maintain.

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NTEN Webinar: Social Media Measurement Steps and How To Measure Engagement

Beth's Blog: How Nonprofits Can Use Social Media

Back in 2007, I got a little obsessed with ladders of engagement – a way to describe the different stages that supports go through in deepening their involvement with your organization. Facebook Ladder of Engagement. How To Build A Ladder of Engagement by MixTape. Does your organization have a ladder of engagement?

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Using Social Media to Share Research

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: Last Spring, Allison Fine and I did an evaluation report for the Case Foundation on the America’s Giving Challenge 2009. If you’d like to discuss it, chip in over at Facebook , or via Twitter using the hashtag #tiptheculture. By Patricia Martin, 2010.

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Why Salesforce Outpaces the Marketing Automation Competition

Cloud 4 Good

Salesforce Pardot was also acquired by ExactTarget in 2012 after its founding in 2007. Originally focused on Pay Per Click (PPC) advertising, Pardot shifted its focus to email functionality in 2009. . A product like HubSpot has exceptional value as a social media tool, especially for Facebook Ads.

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How I'm Celebrating My 53rd Birthday: Cambodia, Chocolate, and Class

Beth's Blog: How Nonprofits Can Use Social Media

Beth's 51st Birthday : This was part of an overall campaign for the America's Giving Challenge in 2008 for the Sharing Foundation that raised over $50,000. Psychological underpinning: Fun. Metric: Content created. Psychological underpinning: curiosity. Metric: Click thrus. Psychological underpinning: public humiliation.

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Cause Marketing or Cause Me To Puke Marketing? Interview with Scott Henderson

Beth's Blog: How Nonprofits Can Use Social Media

Goals The main goals were to raise awareness of childhood hunger in America, give people the tools to take meaningful action to help end this solvable problem, and create a case study from which non-profits and corporations could learn how to better use social media in their cause marketing. Twitter found that out in 2007.)

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