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Five Steps to Finding ROI

Amy Sample Ward

Whether it’s a Wordpress, Blogger, Typepad, or whatever, you have access to built-in web analytics or the option to use Google Analytics. combines both online and offline measurement and values so can help you more thoroughly evaluate both the strategy and how to address the original problem. In this example, we are using a blog.

ROI 135
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Carnival of Nonprofit Consultants

Zen and the Art of Nonprofit Technology

Getting Attention talks about boosting blog coverage – it can have good offline benefits for your organization. at 1:35 pm And just noticed that you are using the “online status&# widget for typepad and would like to know what you think about that in terms of building community on a nonprofit blog?

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Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

I use a variety of tools for this analysis, including Google Analytics, Feedburner subscriber counts, and manually tracking comment to post ratios (typepad doesn't have a nifty plugin like wordpress to automate that grunge work) A tool that use to evlauate my content is PostRank. Social Fundraising: Leveraging On and Offline Connections.

ROI 50
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The Jing Project: Embed Screencasts Into Conversation

Beth's Blog: How Nonprofits Can Use Social Media

I'm going to use it (if I can carve out the time before I leave) to create some screencasts of my workshops to have offline- just in case the Internet doesn't work. I don't know if this possible - I have to find the right.swf to.avi converter and test it - but you could possibly edit and remix these clips into a screencast.

Jing 50
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Chris Brogan: What Were Your First Steps?

Beth's Blog: How Nonprofits Can Use Social Media

I was networking weaving between the offline/online. My first blog was on a colleague's movetable type server in 2000 and when typepad launched in 2003?, answers from a chat room or wait a day and get a response to your question posted in an online forum. So, when blogging software came out - I was so excited because a) I didn???t