The Costly Email Mistake NPO Executives Need to Know
Care2
AUGUST 1, 2018
Forty years ago an enthusiastic tech marketer named Gary Thuerk made history by creating the world’s first ever known spam mail. By some accounts, spam now accounts for more than 80 percent of all email sent—so the big email service providers, like Google and Hotmail, aggressively filter out potentially unwanted messages.
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