Nonprofit Tech for Good

AUGUST 7, 2013

Nonprofits were the early adopters of social networks. The were active on Myspace, YouTube, and creating Facebook Groups long before most of the companies that are often praised for being the pioneers of social media. One of the reasons was that social networks were free to join and lacked monthly fees.

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Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment).

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Nonprofit Tech for Good

SEPTEMBER 28, 2017

Now entering its sixth year, #GivingTuesday is a global day of giving fueled by the power of social media. To register for future free webinars, please see the Nonprofit Tech for Good Webinar Schedule. Social Media: Prepare in advance a month-long campaign. 800 x 400: Best for Facebook, Twitter, LinkedIn.

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TechImpact

AUGUST 26, 2014

We know our audiences are out there on social media. They’re busy retweeting, posting, sharing, pinning, and blogging on an array of social media websites and platforms across the Internet. But what social platform are they on the most? But what social platform are they on the most?

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Nonprofit Tech for Good

JULY 30, 2012

Large nonprofits usually have the expertise and resources necessary to launch and maintain successful online communications and fundraising campaigns. They’ve been able to hire some of the most well-trained and experienced staff, consultants, and designers that work in the nonprofit sector.

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Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Unsurprisingly, other networks followed suit. How are marketers at resource-strapped non-profits to keep up with social media’s appetite for video content on social media?

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TechImpact

NOVEMBER 29, 2013

According to The Foundation Center , only 45% of nonprofits are actively utilizing the power of social media to reach and interact with the public. According to most, using social media to communicate your message is not a choice it is imperative. Of the 45% of nonprofits using social media, only 40% use Twitter.

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TechImpact

JANUARY 28, 2014

Social media is a comparatively very young frontier in the nonprofit sector which features surprises around every twist and turn. Because of this, it is important to keep up with the latest trends to make sure your nonprofit does not fall tragically behind. Twitter pics gets an upgrade. Pinterest renaissance.

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TechImpact

AUGUST 30, 2013

Some of the most current and meaningful stats about nonprofits and the digital realm, from sources such as Nonprofit Tech For Good , Waggener Edstrom , TechSoup , and the Artez Interactive. Social media: 56% of people donated to an organization because they read a story via social media. response rate.

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Nonprofit Tech for Good

MAY 24, 2014

Now a decade into the Social Web, mathematicians and social scientists have had ample time to study how, when, and why online individuals engage with brands on social networks such as Facebook, Twitter, and Instagram. Create visual content to optimize your presence on social networks.

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NetWits

APRIL 3, 2012

Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. We learned a lot of things, but one prevailing theme stood out — despite limited budgets and staffing, nonprofits continue to find great value in their fast-growing social networks.

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NetWits

APRIL 4, 2012

The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. Top 12 Social Media Insights for Nonprofits in 2012.

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Nonprofit Tech for Good

APRIL 18, 2017

Now into the second quarter of 2017, three themes are taking shape that the nonprofit sector should be aware of. Second, the popularity of social networking is steady and continues to spread globally, but messaging apps such as WhatsApp, LINE, and Snapchat are emerging as powerful digital communities. Source: ReportLinker.

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Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. Oh, and the book tour thus far has raised more than $14,000 for nonprofits. Subscribe to social media and mobile technology blogs.

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TechImpact

FEBRUARY 4, 2014

Twitter is a powerful tool for any nonprofit. It is, in simply put, a free messenger that instantly connects your nonprofit to hundreds of millions of possible constituents. Upload an avatar, and fill out a short blurb about your nonprofit in the bio. People love to be mentioned (@) on Twitter. Research hashtags.

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Media Cause

JUNE 10, 2021

In the social media world, platforms are always changing. For nonprofits, using social media to your advantage is important as it gives you a creative way to accomplish your organization’s mission and purpose. Get ready for a shift toward audio format across social media platforms!

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Nonprofit Tech for Good

MARCH 27, 2013

Nonprofits that have the capacity to be early adopters have learned that early adoption in and of itself is a wise social media strategy. For example, the National Wildlife Federation was an early adopter of Google+ and now they have more followers on Google+ than on Facebook and Twitter combined.

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Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The range of nonprofits using social media and their subsequent levels of commitment vary widely — as do their expertise, implementation and, of course, return on investment.

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TechImpact

JUNE 18, 2014

You’ve had blogs yelling at you for years, urging you to take advantage of social media to help promote your nonprofit. Yes, it’s true your nonprofit should have some form of a social component, it certainly does not need all of them. I should promote my nonprofit M-F only. What’s not to love?

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Nonprofit Tech for Good

OCTOBER 31, 2018

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. She regularly provides useful tips and resources to the nonprofit sector through her blog, #501SocialBlog. nonprofits.

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TechImpact

MAY 27, 2014

There are almost 700 million active Twitter users in the world today, and almost 10,000 tweets being sent out per second. Nonprofits have identified the power of this social media platform, and are doing everything within their power to connect with and engage as many of these users as possible. That’s a lot of activity.

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Nonprofit Tech for Good

JULY 9, 2012

Adding social media to that already packed job description just would not have been possible. All that said, I know there are many nonprofit staff out there in the exact same position and it’s becoming increasingly clear that adding social media to a long list of job responsibilities is just not humanly possible.

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Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Yeah, right. We’ve all heard it.

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Nonprofit Tech for Good

SEPTEMBER 23, 2013

As a follow-up to Five Online Fundraising Best Practices for Small NGOs in Developing Countries , below are five social media best practices specifically tailored for small NGOs in developing countries. Ensure that you have a prominently featured donate button, e-newsletter subscribe option, and social network icons on both pages.

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Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Nonprofit Tech for Good

SEPTEMBER 18, 2016

For more than a decade the blogosphere has touted the power and promise of social media (this blog included) , but there is also a downside to using social media for your nonprofit. Nonprofits have spent years promoting Facebook and get rewarded with a 2% organic reach.

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Nonprofit Tech for Good

JULY 3, 2012

We’re almost a decade into using social media and yet one of the most striking realities when I give in-person social media trainings is the wide variety of experience of the nonprofits in the room. The spectrum of expertise and passion for social media swings wide.

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Nonprofit Tech for Good

JANUARY 14, 2013

In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. Despite popular memes that social media is “Free!” 2) Ask for a social media budget.

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Nonprofit Tech for Good

JULY 16, 2012

But internet users of the same race have recently begun clustering on certain social media websites. Micro-blogging website Twitter has seen an upsurge in traffic from Hispanic and African-American audiences. Nonprofits like Invisible Children and To Write Love on Her Arms were born from Myspace.

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TechImpact

AUGUST 13, 2014

We all know social media is the preferred means of connecting among millennials. We also understand it provides our nonprofit with an invaluable communication tool that lets us connect with potential donors, volunteers, and constituents across the globe. Millennials check Twitter whenever they check their phone.

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NetWits

JULY 14, 2011

This is a follow-up post to yesterday’s “ 10 Ways Your Nonprofit Can Use Twitter ,&# in which we talked about some of the many ways nonprofit can use social media networks, such as Twitter , as a communications vehicle to support their organization’s larger goals.

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Nonprofit Tech for Good

APRIL 7, 2011

Integrating your nonprofit’s Web 1.0 Rather that keeping them separate, once they are merged to compliment one another, your nonprofit’s ROI begins to grow exponentially. To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage.

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Nonprofit Tech for Good

MAY 19, 2011

While writing Social Media for Social Good: A How-To Guide for Nonprofits , I visited over 500 nonprofit homepages looking primarily for links to their social networking communities. Related Link: Social Media and Mobile Technology Webinars for Nonprofits.

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Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

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NetWits

JULY 13, 2011

Although Google+ has been all the talk amongst techies the past couple weeks, Google has asked that non-personal accounts not be created , leaving Nonprofits and businesses in the dark. Fret not, however, as the number of nonprofits using Twitter continues to grow. Staff Networking. Location Based Services.

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Nonprofit Tech for Good

JANUARY 3, 2012

There’s no shortage of year-end-and-beginning blog posts about social media, but I thought I’d throw mine into the mix as well. I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector.

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Nonprofit Tech for Good

MAY 3, 2011

Based on more than 15 years of experience in nonprofit communications and 15,000+ hours spent utilizing social and mobile media, Social Media for Social Good: A How-To Guide for Nonprofits, written by Heather Mansfield , is a comprehensive 270-page hardcover book packed with more than 100 best practices covering Web 1.0,

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