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Why Nonprofits Need a Values-Based Social Media Strategy

Non Profit Quarterly

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation.

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Threads for Nonprofits: 5 Tips for the Early Adoption Phase

Nonprofit Tech for Good

Nonprofit Tech for Good launched in 2005 as a Myspace page and in the 18 years since we’ve been through multiple early adoption phases of new social media — first Facebook and Twitter and then on to LinkedIn, Instagram, Pinterest, and Tumblr. Let’s get the hard part out of the way first.

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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc. X | Twitter Ads Transparency Center: [link] Requires generating a static report that takes time and doesn’t allow US targeting for region. May not allow visibility into US ads.

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LGBTQ+ advocacy strategies to generate advocates year-round

EveryAction

Often, the central issue is a specific policy or a cultural phenomenon that the organization seeks to promote or eliminate. For example, a local nonprofit working on educational issues may raise awareness about specific school board policies with the aim of making them more inclusive.

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5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

TechImpact

We know our audiences are out there on social media. They’re busy retweeting, posting, sharing, pinning, and blogging on an array of social media websites and platforms across the Internet. 38% of Internet users access social media through mobile. 23% of Twitter users make less than $30,000 per year.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Related Webinar: Social Media Best Practices for Nonprofits. It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. 1) Set up and prioritize LinkedIn Pages in your social media strategy. For now, LinkedIn Pages outperform Facebook and Twitter in organic reach and engagement.

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How Your Organization’s CEO Can Use Social Media for Thought Leadership

Beth's Blog: How Nonprofits Can Use Social Media

Thought leaders drive conversations – online and off, influence others, and shape perceptions in their field. Many nonprofit CEOs use their social media profiles to extend the reach of their thought leadership and connect with professional colleagues, media, and policy makers.