Build excitement before you ask: Rethink your year-end giving social media plan
Candid
OCTOBER 24, 2023
Warm them up with polls or easy open-ended questions, like asking what their favorite program or event of yours was over the last year. Perhaps you can offer a glimpse of a planning meeting or a few objects that hint at next year’s gala theme. People stay on these social platforms to enjoy the scroll, not to click a link and leave.
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