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NetSquared: In the Beginning

Tech Soup

In the beginning, TechSoup’s Marnie Webb, Daniel Ben-Horin, and Billy Bicket created NetSquared to "remix the web for social change." Facebook was just getting its first venture funding, YouTube was just starting, and Twitter was still a year away from being founded. " The year was 2005. The Iraq War was raging.

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C + C + C = C? The Secret to Viral Marketing

NTEN

Put ‘em all together and you get the key to viral victory: Contagious: The holy grail of social media marketing is attained when your engaging, short, and believable message takes fire and people start spreading it on your behalf; hopefully even remixing your message and broadening your appeal.

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12NTC: Nonprofits and the Future of Internet Rights

Tech Soup

You might recall a day earlier this year when you were greeted with an odd blackout message instead of the Wikipedia entry for poutine. Many became aware of the movement against the Stop Online Piracy Act after the January 18 service blackouts started by Wikipedia and Reddit (with support from Craigslist and Google ). Future Threats.

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Notes from the Future: Reflections on the IMLS Meeting on Museums and Libraries in the 21st Century

Museum 2.0

The goal, from IMLS’s standpoint, is for NAS to create a report that can address the fundamental issues facing museums and libraries in the 21st century, with an intended audience of industry professionals, trustees, funding sources, and government representatives. Of course, that audience is a long way from seeing such a report.

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