Earned Media: How to Stay Relevant and Track It
Care2
MAY 21, 2009
Media outlets both online and offline. Photo sharing sites like Flickr. Earned media is media you don't “buy but earn the old-fashioned way - by taking the time to properly engage reporters, bloggers, and influentials about your issue. Earned media is comprised of coverage on: Blogs. Tweets on Twitter. Links shared on Facebook.
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