article thumbnail

15 Steps to an Awesome Website Launch

Care2

Double check redirects – If you have changed your domain name or the structure of your site significantly you’ll want to ensure that links to old content redirect properly for popular content throughout the site. Feedburner will also make sure your site feed is recognized by major browsers and feed readers.

article thumbnail

Making the Most of Your Nonprofit’s Website: Understanding the Basics

Connection Cafe

According to these stats from Double the Donation , online giving from individuals continues to make up a larger and larger portion of nonprofit revenue. Making structural updates to the backend of your site is much more tech-heavy (and will likely require the help of experts) than more surface-level improvements to the frontend.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

NpTech Tag Summary: Face-to-Face or Mediated Experience, Open Source Software Communities, and Blog Days

Beth's Blog: How Nonprofits Can Use Social Media

Allan Benamer and Holly Ross debate transparency and publishing web stats numbers. Michelle Murrain weighs in with a thought provoking post, " What Do Web Stats Mean, Anyway? " I think web stats are useful when we are using them measure our outcomes. He suggests starting with the context here and then read his article.

article thumbnail

Year-End Giving Prep: 21 FAQs Answered by Fundraising Experts

Connection Cafe

For more interesting industry metrics, check out these 50 fascinating philanthropy stats —Danielle . How do you deal with new-to-file donors after EOY? For new-to-file donors in general, I’d recommend a monthly conversion ask of some kind as early in the new year as possible. Danielle .

FAQ 49
article thumbnail

New Gmail Tabs and Nonprofits: Don’t Panic, Don’t Assume the Worst and Keep an Eye On It

Connection Cafe

— As most e-mail marketers are very much aware of by now, on July 22 Gmail released a new tab structure to its inbox. In some cases, the new tab structure may actually turn out to be beneficial. Org 3 saw what we expect is most typical: that your Gmail audience will trend the same direction as your overall file.

gMail 40
article thumbnail

A Guide to Storytelling for Nonprofits & Digital Marketing

DNL OmniMedia

However, without clear guidance around how to structure that narrative, you can easily end up with a rambling, incohesive cluster of text that’s more confusing than anything. If your story includes other digital media assets, such as audio files or infographics, include those in your content library as well. Longer-form blog posts.

article thumbnail

[VIDEO] You’ve Been Let Go From Your Nonprofit Job – Now What?

Bloomerang

About a week after that furlough began, they filed for bankruptcy. So yeah, the local church filed for bankruptcy. You know, the resume’s got all the stats, but that cover letter really says why you’re passionate about them. Sarah: So I’ll just go back to my standby, right?

Job 108