Byte Technology

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Video Rules: Getting Started With the New Facebook Live

Byte Technology

There was a time when live-streaming video around the globe was reserved for mega-corporations and celebrities. But now social media giant Facebook has put this exciting tool into the hands of anyone and everyone via their site, giving users the ability to broadcast videos to a worldwide audience with a couple button taps. Start small.

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Less is More: The Dos and Don’ts of Facebook Advertising

Byte Technology

That said, Facebook has certainly become a mainstay for businesses large and small seeking to enhance their profiles and promote their brands in a virtual world where “likes” can quickly convert to dollars and cents. Before you create a Facebook advertisement, consider your message carefully. Leverage the best possible imagery you can.

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Social Superpower: Using Facebook to Increase Your NPO’s Website Traffic

Byte Technology

One of the more advantageous developments from social media behemoth Facebook occurred recently when they increased News Feed exposure for links people share with their friends. Simply put, Facebook puts friends “first” in a News Feed.

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Pushing the Right Buttons: Adding a “Donate Now” Option to Your Facebook Page

Byte Technology

For non-profits, there’s little doubt that having a fun, informative and attractive Facebook page can really boost supporter engagement and enhance an organization’s visibility. To begin, make sure the category selected for your Facebook page is “Non-Profit Organization.”

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More Likes, More Comments, More Shares: Using Psychology to Get the Most from Your Facebook Page

Byte Technology

For many non-profit social media directors, much of their time is spent crafting stellar content, posting engaging photos, distilling compelling video and much more for the organization’s Facebook page. Facebook is the virtual expression of social cooperation, or acting in a way that is mutually advantageous for the group.

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Time Well Spent: How Much Effort a Non-Profit Should Devote to Social Media Fundraising

Byte Technology

As the old saying goes, time is money. Thankfully, the book Mobile for Good: A How-To Fundraising Guide for Nonprofits breaks down, in clear and concise terms, just how much time an organization should devote to building and managing a social media campaign. Facebook is an almost must-have for today’s non-profits.

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Four Resources to Help Get You Get a Handle on Social Media

Byte Technology

How much of your staff’s valuable time to you devote to managing all your accounts, from Facebook to Twitter to LinkedIn and all the rest? What’s the return on investment for that time? Post Planner helps you to seek out articles by listing relevant results based on their success on Facebook. Post Planner. Agorapulse.