NetWits

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Custom Facebook Landing Tabs Convert 47% of Your Visitors

NetWits

According to All Facebook Jeff Widman of BrandGlue did some A/B testing. As you explore, start looking at ways to make the tool work for you and check out how others (non-profits and for-profits) are getting creative with the capabilities Facebook gives them. What should I put on my custom Facebook landing tab?

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5 Proven Tips for Building Your Nonprofits Email List

NetWits

Join Our Newsletter is displayed first, followed by links to social media accounts on the Newport Harbor Nautical Museum website. If you have a link to your Facebook and Twitter at the top of your homepage and your listserve at the bottom, it implies that you prefer to interact with your audience on your social media sites.

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2011 Non-profit Social Networking Survey

NetWits

You received the same email if, like me, you’re subscribed to the NTEN newsletter (hint hint). What’s the Nonprofit Social Networking Survey? Here’s a few highlights from last years report: Nonprofits have increased use of commercial social networks (e.g. First, go take this years survey.

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2011 Online Giving Trends and 5 Tactics Your Nonprofit Must Implement Today

NetWits

We recently released the most comprehensive analysis of online giving trends in the nonprofit sector. Every nonprofit sector has seen double-digit online fundraising growth since 2009. >> Understanding the data and where the nonprofit industry is headed can be useful, but without action it’s purely academic.

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The Big 3: SEO, Email and Social

NetWits

Start a regular (weekly, monthly) newsletter where you deliver content that your supporters need, want, find useful. Build landing pages (for the calls to action you have in your newsletters) that have been optimized for those coming from your newsletter. Custom Facebook Landing Tabs Convert 47% of Your Visitors.

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Nonprofit Engagement: Why Website Logins Matter

NetWits

Think about the websites you most visit: Facebook , Google’s Gmail , Calendars and Docs , Yahoo , Netflix , NYTimes , Friendster –what, you don’t use Friendster anymore? These could be included online or in email newsletters. Well, my point is that all of these sites have user logins.

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Why You Need to Game Your Supporters

NetWits

— Maybe you’re satisfied with your communications strategy.Perhaps your nonprofit was recently featured on TV or saluted in the local newspaper. You might be proud of your custom Facebook page and how many people follow you on Twitter. And I’m not saying some nonprofits aren’t already embracing the medium.

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