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An Offline Social Media Exercise That Improves Online Content

Tech Soup

For the Professional Social Media class I teach at Sonoma State University , I created an exercise designed to help folks practice both content creation and looking at metrics. In my case, I use a Facebook update, but you could use an update on any channel with the relevant engagement options, in this case Like, Comment, and Share.

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Free E-Book: NetworkforGood Giving Day Planning Guide

Beth's Blog: How Nonprofits Can Use Social Media

They’ve just published this terrific, free e-book with lots of tips and planning templates to help your organization decide whether to participate. million in a day on #GivingTuesday 2013. Convene A Passionate Team : This is so important to have both internal (staff/board) and external champions helping you spread the word.

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A Social Publishing Strategy by John Gautam, Pratham Books

Beth's Blog: How Nonprofits Can Use Social Media

Twitter : A space where we can engage with the community, share ideas, ask for help, get feedback, listen to complaints, participate and mobilize people to help us with our vision of ‘a book in every child’s hand’. Facebook : Updating information from the blog and infromation about the events we do and communicating with the community.

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The Jing Project: Embed Screencasts Into Conversation

Beth's Blog: How Nonprofits Can Use Social Media

I don't know if this possible - I have to find the right.swf to.avi converter and test it - but you could possibly edit and remix these clips into a screencast. I'm going to use it (if I can carve out the time before I leave) to create some screencasts of my workshops to have offline- just in case the Internet doesn't work.

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ArtsLabSF: Reflections About Social Learning With Social Media

Beth's Blog: How Nonprofits Can Use Social Media

Participants design and launch a social media experiment that helps them improve their practice and share learning with one another. I ask certain questions to help identify these individuals. . The Power of Social Learning: Online and Offline . This helped us bring in people with knowledge who are not in the room.

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Last Chance to Vote for Nonprofit SXSW Panels: Closes September 4th

Beth's Blog: How Nonprofits Can Use Social Media

Now hear from the "real housewives of social media" who are driving successful online campaigns, as well as others who are helping lead the social media revolution. Handheld Awesome Detectors: Sustainable Apps Making more sustainable choices is getting easier with help ubiquitous information, thanks to passionate geeks.

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Creating Your Organization's Social Media Strategy Map

Beth's Blog: How Nonprofits Can Use Social Media

The goal is to help participants create a social media strategy AND take a deep dive into the tactics and tools of social media. While secondary research may help inform what general direction you may want to go in, there is no substitute for primary research. Is there an “offline” marketing push that you need to support/connect?