What’s in My Inbox | How do you steward your monthly donors?
Pamela Grow
JANUARY 25, 2024
As one of your most committed supporters, I’d welcome a chance to help out, but if you don’t give me that chance, you won’t get the gift. Maybe, for example, they’d simply prefer to take 1 or 2 months off each year instead of canceling altogether — but if you have no follow-up in place, you’ll never know. It worked well.
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