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See What’s Out There » Blog Archive » Why do people give charity?

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It’s easy to imagine that the academic research may eventually serve as the building blocks for a unified theory of how to raise money. Hollywood celebrities have become central players on deeply political issues like development aid, refugees and government-sponsored violence in Darfur.

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See What’s Out There » Blog Archive » Oxfam America and HSUS: Not just Talking about Social Media, Using It

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This shows the viral potential of raising awareness in the social networks. Tim says MySpace is not good for fundraising, although we have seen some examples of orgs running successful fundraising campaigns, such as Dollars for Darfur. Regardless, very few orgs (though some) have raised real cash via the Causes app.

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See What’s Out There » Blog Archive » Facebook Platform – Opening Up

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Project Agape, a company that built the first causes application for Facebook, has surpassed 1 million users to their application and raised over $100,000 — in about 1 month. Their application is called Causes, and when you sign up you can pick from many causes, such as Save Darfur or One.org.