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How to Use Data to Drive Your Content Strategy

Association Analytics

Today’s digital world offers tons of channels to share your content, which is great. But it also means tons of content for you to produce and tons of sources to track. Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked.

Taxonomy 169
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Level Up Your Marketing with Analytics

Association Analytics

In addition to the tools, a very important piece of successful marketing is Taxonomy & Metadata – the foundation of your marketing. By carefully implementing taxonomy and metadata, you will learn more about your members and their preferences. Are you tagging your content, products and events?

Analytics 169
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NpTech Tag Cross Blog Discussion: What do those guidelines look like?

Beth's Blog: How Nonprofits Can Use Social Media

How are they different from taxonomies? Gavin's post does a great job explaining the definitions and the advantages of a taxonomy over a folksonomy. social network and community sites. The new generation of social web sites coming online are only beginning to understand how to organize and present this content to users.

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Pew Internet Report on Tagging Use

Beth's Blog: How Nonprofits Can Use Social Media

both Nancy White (via the for: option in delicious) and Michele Martin (via email) sent me the link to the recent Pew Internet report on tagging. A December 2006 survey has found the at 28% of internet users have tagged or categorized content online such as photos, news stories or blog posts. taxonomies.???

Tag 56
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Strengthen Your Community with a Knowledge Sharing Network

NTEN

Perhaps you already provide them with relevant content through a website, e-newsletter, e-mails, or social media channels. Such a place can also be a source of “user generated content”, relieving your internal staff from the burden of coming up with fresh content, and truly leveraging the ideas of your larger community.

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Fun with Drupal Commons, a Powerful Solution for Online Community Building

Forum One

In these engagements, we have relied on our mantra, "people first, technology second," encouraging our clients to focus their energy on providing useful content, facilitating sharing, and connecting people, and to avoid a disproportionate focus on technology questions. Tags: Influence Collaboration. This hasn't changed.

Drupal 45
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New Feature! and the Taxonomy of the Museum 2.0 Collection

Museum 2.0

see what is most useful and compelling content for you. Now that there are over 200 posts on this blog, I'd like to start acting intelligently to organize the content--beyond the tags I assign to individual posts--so that you can most quickly find the posts you most want to read. What would you be thrilled to find here?