What’s in your social media measurement tool box and why?
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 17, 2011
Analytics Tools: Google Analytics, Facebook Insights, Twitter Tools (Socialbro, Hootsuite, Bit.ly, Twitalyzer). Shari Ilsen, VolunteerMatch , prefers Spredfast which is another combo tool that tracks their activity (inputs) across channels as well as reach and engagement. Content Analysis Tools: Radian 6 and Netvibes.
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