Who Analyzes the Analytics? (It’s us. We do.)
M+R
DECEMBER 9, 2022
This is from the perspective of a web developer, and this overview leans towards the implementation of GA and Google Tag Manager (GTM) and not on building reports within the GA4 interface once data is flowing. Universal Analytics (a.k.a. The Default Events start collecting data as soon as GA4 is successfully installed on your site(s).
Let's personalize your content