NTEN

OCTOBER 29, 2008

I spend a lot (and I mean a lot) of time trying to figure out how to use social networking, bookmarking and news sites to enhance the National Wildlife Federation's online presence. We looked at the site's stats over the last year and made the goal: double the site's traffic in the coming year. Be Out There. Save Yourself Time.

Social Media 76

Social Media Generation Media Digg 76

Care2

MAY 21, 2009

Tagging on social bookmarking sites like delicious, Digg, etc. Listen and Build Relationships Some of the best ways to build relationships with reporters and bloggers who cover your issues is to examine their “byline profiles&# , start listening and begin a dialogue. Word of mouth, etc.

Track 41

Track Media Digg Bookmarking 41

Care2

MAY 22, 2009

Earned media is comprised of coverage through: Blogs Media outlets both online and offline Podcasts Photo sharing sites like Flickr Tweets on Twitter Links shared on Facebook Tagging on social bookmarking sites like delicious, Digg, etc. Word of mouth, etc. Brand Your Issue. Be Everywhere. Leave comments on blogs.

Track 41

Track Social Media Media Advocacy 41