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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

My mind wanders after a couple of paragraphs even when reading New York Times Bestsellers. ” When engaging your fans, followers, and friends on social networking sites, on your blog, and in email, it’s amazing what a “Please” and “Thank You” can do.

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How Facebook Changes Are Impacting Engagement on Brand Pages and What Nonprofits Should Do About It

Beth's Blog: How Nonprofits Can Use Social Media

Here are some patterns of success: To expand reach, new, recycled, and interesting content is key, but posting too frequently can cause people to hide or unlike you. The art of writing good teaser headlines is critical to getting more interaction. That’s not all that I focus on or write about on my blog.

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How-to: Edit for the Web

NTEN

Gerald Marzorati, Editor of The New York Times Magazine , has revealed that "contrary to conventional wisdom, it's our longest pieces that attract the most online traffic." Ideally, one person at your organization will take on the role of editor, to help ensure a consistency of voice. He is, of course, correct.

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22 Email Ledes That Always Work!!

M+R

Rip from the headlines The news is urgent, tangible, and real. And by quoting an outside validator, you add an extra voice of authority to support your own message. Climate Has Already Changed, Study Finds, Citing Heat and Floods That’s the headline on today’s New York Times front page.

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Bringing Women a Global Voice: Jensine Larsen, World Pulse

Have Fun - Do Good

"I would wake up in the middle of the night and still hear their voices. I just had to take that chance." - Jensine Larsen Jensine Larsen is the Founder and CEO of World Pulse , a global media and communication network devoted to bringing women a global voice. We unite those voices to accelerate change.

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M+R’s Guide to A More Inclusive Media Relations Approach

M+R

To back up: Many communications professionals have long viewed the traditional mainstream outlets (such as The Washington Post, New York Times , and the main broadcast news networks) as the gold standard, regardless of who their work impacts or who their audiences are. What is our ideal headline?

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