CharityVillage? Research: Game On: Charities Toy with New Ideas for Online Engagement
AFP Blog
NOVEMBER 28, 2011
Gamified experiences use game-playing techniques to engage users and encourage specific activities. A typical example of gamification might involve gathering reward points, achieving increasingly higher levels, or solving puzzles to unlock new challenges. What is it really, and what does it mean for charities and nonprofits?
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