Whole Whale

SEPTEMBER 8, 2023

Use time-limited offers to create urgency. Focus on optimizing donation channels for mobile. Personal stories, donor benefits, time sensitivity? Test digital engagement tactics like emoji reactions, quick polls and unfortunate consequences of inaction. Track donation source data to optimize outreach channels.

Lesson 59

Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. How do they spend their spare time? How old are they?

Analysis 105

Analysis Audience Test China 105

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2008

He wrote about the shift from Me to We and how conference panels are really important manifestation of this: Speakers, Panelists, and Moderators must monitor back channel. What Global Voices did that was particularly effective was to appoint a "Back Channel Advocate." after my experience at the London Global Voices Summit.

Tools 50

Tools Poll Channel Blended 50

DNL OmniMedia

APRIL 15, 2024

Quick load times: Making sure that your nonprofit’s website is optimized for fast load times so members don’t have to sit around and wait is crucial. This could include discussion forums, live chat support, or interactive polls and surveys.

Websites 52

Websites Experiment Tips Poll 52

NTEN

JUNE 6, 2011

Do you need a Communications Manager or a Community Manager for these new channels? I also informally polled the NTEN community. Sometimes that works; other times it doesn't.". But things can get confusing for a nonprofit organization, especially when staffing resources are strapped and many staff already wear multiple hats.

Management 90

Management Communication Community Roles 90