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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Use hashtags strategically to mention important causes, campaigns, and events, but hashtag spamming to try to increase your reach doesn’t work and has a negative effect on engagement. Tweets overloaded with hashtags look messy, are hard to read, and make your nonprofit look desperate to gain followers.

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The Nonprofit Fundraising Strategic Plan Guide

Everyaction

Don’t forget - despite the structured, sometimes mechanical feel a fundraising plan can have, storytelling does have a place in the planning process. This is great news for nonprofits, especially since monthly giving attributed for an extraordinary 32% growth in revenue, according to this year’s Benchmarks report from M+R.

Guide 108
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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

The accepted best practice is to post to Instagram once to three times daily, but for most nonprofits posting more than once daily is a ridiculous benchmark. Today, the overuse of hashtags is considered hashtag spamming. Once you have connected the two, you officially have a business account. Not anymore.

Practice 363
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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

That’s equivalent to sending an email to your supporters and 98% of your emails going to spam folders. In terms of Facebook Ads cost benchmarks, here is a useful summary from Web FX based on $300 million in spending: 4) Add a “Donate” button to your page and posts.

Facebook 364
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Tools Galore in Online Communications - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) does it rely on graphics/images?