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Nonprofit Communications Plan: How-To Identify an Audience and Create an Avatar

Bloomerang

Your audience should feel as though your content was written directly to them, which is where constructing an avatar – or ideal customer – comes into play. We will talk more about avatars in just a moment. One of the best ways to identify your audience is through an avatar. Avatar is a fancy word for ideal consumer.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Upload your avatar/logo (250 x 250), a cover photo(1128 x 191), add a description and website URL, your company/organization size, industry, and city and country. That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter.

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16 Reasons Why You Should Choose an All-in-one Event Platform

AccelEvents

Attendee Tracking To Build Customer Avatars. Because all-in-one event platforms come with analytics, they allow your brand to tap into targeted customer avatars or buyer personas. From these tracking metrics, build customer avatars and then implement these avatars as unique marketing streams in your email marketing software.

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5 Ways To Maximize ROI For Your Next Hybrid Event

AccelEvents

You can offer them event logos, email signatures, banners, badges, and promotional content for both the online and in-person portions. Use this data to inform: Buyer personas or customer avatars. Future event ideas, content ideas, or product and service offerings. Encourage your exhibitors on their booth designs and selection.

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Nonprofit Technology Rockstars: Jason Shim

Tech Soup

After Jason Shim won the 2014 NTEN Award in March, I thought I’d have a look to see why Amy Sample Ward and company thought so highly of him. He is the first Canadian to win the award, and it turns out he's a pretty great choice. He is a contributing author to the book, Halos and Avatars: Playing Video Games With God.

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Debbie Laskey On Social Media, Brand Audits And Leadership Books

Eric Jacobsen Blog

Therefore, take the time to make sure there is brand consistency among all social platforms (logos, avatars, business "about" descriptions, etc.). Since 2002, she has served as a judge for the Web Marketing Association’s annual web award competition and has also been recognized as one of the "Top 100 Branding Experts" to follow on Twitter.

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Nonprofit Technology Rockstars: Jason Shim

Tech Soup

After Jason Shim won the 2014 NTEN Award in March, I thought I’d have a look to see why Amy Sample Ward and company thought so highly of him. He is the first Canadian to win the award, and it turns out he's a pretty great choice. He is a contributing author to the book, Halos and Avatars: Playing Video Games With God.