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Guest Post by Nina Simon -- Self-Expression is Overrated: Better Constraints Make Better Participatory Experiences

Beth's Blog: How Nonprofits Can Use Social Media

When I talk about designing participatory experiences, I often show the above graphic from Forrester Research. Forrester created the “social technographics” profile tool to help businesses understand the way different audiences engage with social media (and you can read more of my thoughts on it here ).

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Creative Profiling: Tools for Defining and Understanding Your Audience

Museum 2.0

And now, the research group Forrester provides new insights about different kinds of participatory styles among users of social media sites. Forrester suggests that companies use their profiling tool (and related custom research services) to understand the behaviors and desires of target audiences, and then provide experiences accordingly.

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Self-Expression is Overrated: Better Constraints Make Better Participatory Experiences

Museum 2.0

When I talk about designing participatory experiences, I often show the above graphic from Forrester Research. Forrester created the “social technographics” profile tool to help businesses understand the way different audiences engage with social media (and you can read more of my thoughts on it here ).

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What the Museum Sell Out Game (Re)Taught Me about Participation Inequality

Museum 2.0

On platforms with many participatory options, more people are more active. On Facebook, you can post, like, comment, add photos, play games. Watching friends change their profile shots to celebrate the Supreme Court ruling on gay marriage reminded me how Facebook is constantly experimenting with new ways to participate.

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Personal Fundraising Remixed: I Love CC, Do You?

Beth's Blog: How Nonprofits Can Use Social Media

As a blogger and social media maker, I have a strong interest in the future of my work and participatory culture. I donated $75 so I could get the t-shirt and photograph myself in it - and added it to all my social networking profiles. Here's what it looks like on Facebook and Twitter. I've reaped the benefits too.

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Arts 2.0: Examples of Arts Organizations Social Media Strategies

Beth's Blog: How Nonprofits Can Use Social Media

So, thought I'd take an opportunity to query my network via Twitter and Facebook and see what's new. I was particularly interested in examples using blogs, Twitter, Flickr, Youtube, and Facebook. But as Nina notes, they are doing research from this experiment about the role of independence and influence in a participatory experience.

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Cocktail Party Participation: Revisiting Twitter

Museum 2.0

to be a more participatory site with comment streams rampantly debating each post topic, but the reality is that my voice dominates the site. If I told you I'd created a participatory website in which 0.3% of visitors add their own content, you'd probably send me to a dictionary to look up "participatory." I’d love Museum 2.0

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