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One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2014

Connection Cafe

In 2013, Chuck Longfield was on a mission to shed light on the importance of donor retention in the nonprofit industry. According to Chuck, ten years ago the average retention rates of a newly acquired donor were roughly 33%. If the ten-year trend continues, we’ll eventually end up with donor retention rates under 20%.

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The One Thing You Should Know Before Your First Date with Donors

Connection Cafe

In my weekly coaching email I wrote about the single biggest donor retention mistake I see new nonprofit leaders making. They think they’re building relationships in a way that retains donors. But this “not-on-the-first-date” attitude actually kills relationships. He had a 60-year plus relationship with the school.

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50 Nonprofit Fundraising Strategies to Help You Raise More

Neon CRM

Prioritize Donor Stewardship Donor stewardship is the practice of building strong, long-lasting relationships with your donors. You’re not only tapping into a new revenue stream, but you’re also building relationships with movers and shakers in your community who can introduce you to other philanthropists in their networks.

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Why Cultivating Sustained Giving Makes Our Nonprofits Better

Connection Cafe

Read more from Marc by downloading the npEXPERTS ebook and by following him on Twitter. The Three Attitudes of Sustainable Fundraising. Instead, it takes a total perspective shift, to a model where everything revolves around relationship-building. Here are three attitudes that these new fundraisers will adopt to thrive: 1.

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112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). Follow up, say thank you, and start building the relationship. It’s hot.

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