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Are Memes Really Just Slacktivism?

Care2

New memes get started everyday. Remember the FB meme challenge that asked women to post what color bra they were wearing that day? Many thought the meme was connected to raising breast cancer awareness, but that was not the intention behind it. Here’s the original meme: “Right girls let’s have some fun.

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Ice Bucket Challenge: Can Other Nonprofits Reproduce It?

Beth's Blog: How Nonprofits Can Use Social Media

Million Dollars to fight the horrible disease, according to the ALS Association web site. Just one week ago, donations totaled $22.6 2) Playing on Memes: The campaign took advantage of social media narcissism for a good cause. 5) Whacky, Goofy, and Fun: “Stunt Philanthropy” has been around for years.

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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

That was in the fall of 2006, when I was hired at The HSUS to manage their online marketing presence such as pay per click and banner ads. We still use Twitter a bit to talk about our programs, we participate and create our own memes like “ #felinefriday ”, but we focus on listening and responding to what people are already talking about.

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Memejacking: Does Your Nonprofit Dare?

Tech Soup

The Dress became one of the most quickly viral memes that the Internet has ever seen. Meme Me Up, Scotty. Memejacking is simply a type of newsjacking that connects your communications to a meme — that is, a pop culture trend. Even though memejacking seems like little more than frivolous fun, it works.

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How To Think Like A Nonprofit Social Marketing Genius: What's Your Brilliant Thought?

Beth's Blog: How Nonprofits Can Use Social Media

This can take place in a variety ways, including brown bag lunches "Facebook Friday," presenting examples from other organizations experiences, sharing market research data about consumer trends and social media. You'll want to identify easy, simple first projects that flow from your organization’s internet marketing plan.

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5 Keys to Effective Knowledge Transfer for Nonprofits

Wild Apricot

This blog is for volunteers, webmasters and administrators of associations, clubs, charities, communities and other groups. While celebrity endorsements have power in marketing, studies suggest that most people are more open to a transfer or exchange of knowledge with a respected peer. Certified Association Executive.

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7 Keys to an Effective Social Media Ambassador Program

Nonprofit Tech for Good

The business world has recognized the power of word-of-mouth testimonials, turning them into an almost $10 billion industry known as influencer marketing. Or, maybe you’re looking for more of an amplification of what you’re already posting, as is the University of Chicago’s Alumni Association …. Be direct with your expectations.