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[Book Interview] Nonprofit Example of Social Media Excellence: Big Cat Rescue

Nonprofit Tech for Good

We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once.

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How-to: Edit for the Web

NTEN

Gerald Marzorati, Editor of The New York Times Magazine , has revealed that "contrary to conventional wisdom, it's our longest pieces that attract the most online traffic." If we don't find it quickly enough, we can much more easily jump to another source of information than we could with a stack of magazines.

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professionals

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M+R’s Guide to A More Inclusive Media Relations Approach

M+R

To back up: Many communications professionals have long viewed the traditional mainstream outlets (such as The Washington Post, New York Times , and the main broadcast news networks) as the gold standard, regardless of who their work impacts or who their audiences are. What is our ideal headline?

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MCON13 Live Blog: The Millennial Movement (Jose Antonio Vargas, Define American)

NTEN

So I wrote OUTLAW for the New York Times Magazine. Jose on the TIME article and cover I couldn''t just have my face on a magazine cover again. The headline is We Are Americans*. OMG, New York Times, thank you for allowing me to comment on one story on the home page." Uh, Facebook."