Analysis Blackbaud Offline Research 
sgEngage
MAY 1, 2013
The Blackbaud Index provideds the most up-to-date information on charitable giving today. The March 2013 update to The Blackbaud Index of Charitable Giving is significant because it now covers more than $10 billion in overall charitable giving. The Blackbaud Index of Online Giving now covers more than $2 billion online donations.
NetWits
MAY 31, 2011
Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits.
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NTEN
SEPTEMBER 24, 2009
Steve MacLaughlin, Blackbaud. Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. Blackbaud's analysis of online giving in 2008 found that December accounted for about 21% of the year's transaction volume, but 48% of the total dollars raised.
NetWits
APRIL 12, 2012
In fact, Blackbaud’s 2011 Online Giving Report , noted that the largest online gift in 2011 was $260,000 ! The report further noted, “87% of the nonprofits in this analysis had at least one online gift of $1,000 or more during 2011.”. But I would suggest what I think are two important points: It’s an Offline Process.
Connection Cafe
JUNE 23, 2014
The new gadgets and channels that are available today don’t just change how we do marketing, or where a product or service might be offered (online vs. offline vs. mobile device). Do the Research. Below are the four key areas to focus on while preparing your pitch for technology investment: Know the trends.
Connection Cafe
JUNE 11, 2014
The timing couldn’t be better for nonprofits ready to explore technology investments because Blackbaud has just released the white paper, Making the Pitch to Nonprofit Leadership: How to Convey and Sell the Need to Invest in Fundraising Technology (I know it’s a mouth full!). Are your offline and online appeals and promotions integrated?
sgEngage
JULY 5, 2022
Let’s explore the key facets of matching gift fundraising and donor retention over time, as well as take a look at the research and results of the topics together. Our research shows that corporate matching gift programs and donor retention levels share a positive correlation?—which The Basics of Matching Gifts.
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