Participatory Campaigns: The Hold A Sign Meme
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 7, 2007
not that this necessarily applies to Oxfam) but its super low budget by using existing infrastructure and orgs of any size could really raise their profile and provide an intense interactive opportunity for supporters this way. Britt Bravo who is also the Flickr Affinity Group wrote about Oxfam America Campaign here.
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