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Crowdsourcing: Measuring the Impact of the Crowd in Funding and Doing

Beth's Blog: How Nonprofits Can Use Social Media

Crowdsourcing for knowledge creation can include “mashups of data.&# Each week they asked their Twitter followers to contribute a movement and then the company performed them and posted a video on YouTube. The measure of impact is to determine whether the comments and feedback strengthened or improved the final proposal.

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