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Measuring Social Media Outcomes Is Easier than Measuring Hurricane Strength

Beth's Blog: How Nonprofits Can Use Social Media

I grew up in a small town by the New Jersey shore in a house a block from the Atlantic Ocean that my elderly parents still live in today. With Hurricane threatening a direct hit and potential devastating damage, emergency officials called for a mandatory evacuation — something that hasn’t happened in many years.

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Why Building Resilient Networks Matter

Beth's Blog: How Nonprofits Can Use Social Media

As Hurricane Sandy was barreling up the Atlantic coast of the United States, a husband and wife in their early 90s, frail of body and mind though resolute (some would say stubborn) of spirit, finally gave in to the pleadings of their family. They had no internet access and – most distressingly for me – no phone service at all.

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Preparing for Disaster: Tech Planning 4 Your Mission Part 3/3

Tech Soup

surviving Mother Nature’s wrath: tornado, hurricane, flood, fire. Create a Master Key – a simple USB flash drive where you keep all of the. information you’ll need to restore your technology infrastructure after a disaster or respond to any other unforeseen incidents. frequent backups can help there.

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4 Step Risk Planning for Event Fundraisers

Tech Soup

As Hurricane Sandy relief efforts continue, I'm reminded of the significant negative impact that poor weather can have on a fundraising event. Unforeseeable bad weather – flash flood or tornado. Catastrophe immediately before event – hurricane. Lose access to our starting line/finish line/breakpoint venues.