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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. Thus, for 2013, please: 1) Ask for a raise. Despite popular memes that social media is “Free!”

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HOW TO: Ensure Your Nonprofit’s Facebook Fans See All Your Posts

Nonprofit Tech for Good

Except for a short test in 2009 , your nonprofit’s Facebook Fans have never seen all your posts and as most of us have by now have realized, the percentage that do has gotten significantly smaller over time. According to Facebook Help: When you create a list, you’ll see the best posts from that list in your main News Feed.

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Selfies for Good?

Beth's Blog: How Nonprofits Can Use Social Media

No doubt you’ve taken a “ selfie ,” a self-portrait taken with your mobile phone camera and shared on Facebook or other social media channels. Recent research suggests that taking and posting too many selfies on your Facebook profile (or other social channels) can be damaging to your relationships.

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Tips to Beat Declining Facebook Reach

Tech Soup

If you're a seasoned digital marketer, you've probably noticed Facebook's organic reach has been declining steadily over the last four years. As a result, more and more content is being produced; Facebook says on average, 1,500 stories can appear in someone's news feed when they log on. It was a huge success.

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7 Practical Tips for Engagement with a Higher Purpose On Social

Beth's Blog: How Nonprofits Can Use Social Media

I am leading a #Nettalks Webinar on “ Leveraging Social Media to Engagement and Inspire Alumni Networks ” at 2 PM EST today. On Monday, I shared a post about some network and strategy concepts. For example, use Twitter lists to track alums and subscribe to their Facebook updates. pic.twitter.com/PXdIUl0IIQ.

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Free E-Book: NetworkforGood Giving Day Planning Guide

Beth's Blog: How Nonprofits Can Use Social Media

million in a day on #GivingTuesday 2013. Facebook Groups are great for this! Let your champions and supporters roll with adapting and remixing your content or jumping onto fun memes. Social Media is great for this sort of thing,especially if you can say thank you shortly after they make the gift.

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Four ways to improve your nonprofit marketing efforts

ASU Lodestar Center

Analyze your nonprofit organization using Facebook Insights data to understand your core audience and its wants and needs. Make sure to use Google’s Social Value graph to learn more about the correlation between your nonprofit’s Facebook and Twitter traffic with your sales and donations. Use Social Media Platforms the Right Way.