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11 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

Many of your supporters are becoming overwhelmed with tweets, status updates, emails, texts, and print and broadcast media and because of that it’s getting more difficult for your “Thank You” message to stand out from all the noise. Since I have returned from Asia I have cut my consumption of broadcast news by 95%.

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2012 SXSW Interactive – #nptech Highlights

Amy Sample Ward

We’ve all experienced videos, blogs, photos, or topics “going viral” online before our eyes – the number of views increases, our Facebook timeline fills with reposts of the story, or a hashtag rises up the trending charts. Hot Button Issues at SXSW: Kony and Homeless Hotspots. At SXSW, there…. I’ve been….

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2011 NTC Preview: Social CRM: Social Media Relationships Made Easier

NTEN

Danielle Brigida from the National Wildlife Federation -- one of our amazing panelists for the upcoming presentation at the 2011 Nonprofit Technology Conference , "Let's Go Stalking! Without them, you're just reading content or broadcasting, and that's not nearly as insightful. Come to our panel at the 2011 NTC !

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Great reads from around the web on February 1st

Amy Sample Ward

How Journalists Are Using Social Media to Report on the Egyptian Demonstrations – "The demonstrations are continuing despite the government’s attempts to block communications channels, including the Internet, SMS, TV broadcast by journalists, and mobile networks. There's a lot to dig into here.

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Case Study: Tools for Community Engagement

NTEN

The 2011 TMWL activity on Twitter was driven primarily by people very close to the campaign, whereas the first Tweetsgiving was driven by people Stacey didn't know yet or hadn't invested time cultivating relationships with. Twitter should be used for cultivation, not broadcasting. Stacey uses it for one-to-one personal connections.

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Monterey Bay Aquarium’s Integrated Mobile Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Resident apps help us put the most up-to-date information in the hands of users, since our consumer seafood recommendations are updated twice a year. It’s won awards from Treehugger.com as the “Best of Green in Food and Health” and is cited regularly in mainstream and new media as a trusted source for sustainable seafood information.

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Five Ways to Ensure Your Event Makes Headline News

Connection Cafe

Ways for the reader to get more information, including contact details and links to event information and dates. Variations went to other informal news outlets. Dozer got his own Facebook page. Create a “surround sound” effect with Facebook and Twitter. Original quotes make your story read like news.